The Heritage Collection
The Heritage East
England's Historic East Coast
A personally hosted championship golf series across Norfolk, Suffolk, and Lincolnshire — ten distinguished clubs, privately arranged.
England's East Coast,
Properly Arranged
England's east coast is one of the most underrated championship golf regions in the world. Three Royal courses, seven ranked in England's Top 100, and a concentration of historic clubs that rivals anything in Scotland or Ireland.
The Heritage East is a personally hosted series — privately arranged for your group, with tee times, transfers, accommodation, and dining all coordinated before you arrive. Founder Alan Hough is typically present throughout.
The Collection
Every journey begins in Norfolk, then extends into Suffolk or Lincolnshire depending on the format and your group's preferences.
At a Glance
Norfolk
Three Royal courses and the finest coastal links on England's east coast.
Suffolk
Classic heathland golf on the Heritage Coast — Aldeburgh, Woodbridge, Purdis Heath.
Lincolnshire
Home to Woodhall Spa — the Hotchkin Course, ranked in the World Top 100.
Three Regions.
One Extraordinary Journey.
The Foundation
Norfolk
Three Royal courses & the finest coastal links
The heart of the Heritage East. Norfolk is home to three Royal courses and a concentration of historic links and heathland clubs that rivals any region in Britain. Every journey begins here — typically four to five nights on the North Norfolk coast.
Championship Portfolio
Preferred Hotels
Championship Extension
Suffolk
Classic heathland on the Heritage Coast
Suffolk offers some of England's finest heathland golf — Aldeburgh, Woodbridge, and Ipswich Purdis Heath — set against the quiet beauty of the Heritage Coast. A natural extension south from Norfolk, typically two to three nights.
Championship Portfolio
Preferred Hotels
Championship Extension
Lincolnshire
The crown jewel of the collection
Woodhall Spa — the Hotchkin Course — is ranked in the World Top 100 and features the most dramatic revetted bunkering in British golf. A round here is the defining moment of the East Collection. Typically combined as a one or two-night extension west from Norfolk.
Championship Portfolio
Preferred Hotels
Norfolk – The Heart of the Collection
4–5 Nights | Championship Base
Base: North Norfolk Coast. Travel time between courses typically 20–40 minutes.
Courses may include:
Royal West Norfolk Golf Club
Natural Evolution
Known as "Brancaster," this historic links winds through tidal marshes with a unique golfing experience shaped by the North Sea. A true test of traditional links golf.
Hunstanton Golf Club
George Fernie
The only championship links on England's east coast to run along the shoreline in both directions. Hunstanton offers classic seaside golf with views across The Wash.
Royal Cromer Golf Club
Tom Dunn
Perched on clifftops overlooking the North Sea, Royal Cromer features dramatic elevation changes and stunning coastal views. The iconic lighthouse adds to its distinctive character.
Royal Norwich Golf Club
James Braid
A beautiful heathland course set among mature pines and heather. Royal Norwich combines strategic design with natural beauty, offering a peaceful inland contrast to coastal links.
Sheringham Golf Club
Tom Dunn
A clifftop links course featuring dramatic elevation changes and panoramic sea views. Sheringham offers an intimate and challenging links experience on the North Norfolk coast.
King's Lynn Golf Club
James Braid
A hidden gem featuring classic parkland design with mature trees and strategic bunkering. King's Lynn offers a traditional members' club atmosphere and excellent conditioning.
Championship Extensions
After the Norfolk core experience, journeys may extend south into Suffolk or west into Lincolnshire.
Suffolk – Heritage Coast Heathland
Courses may include:
Aldeburgh Golf Club
Willie Fernie / J.H. Taylor
One of England's finest heathland courses, set on the Suffolk Heritage Coast. Aldeburgh combines natural heather, gorse and undulating terrain to create a timeless and demanding test.
Woodbridge Golf Club
J.H. Taylor
A charming heathland course set in the heart of Suffolk, featuring sandy soil, heather-lined fairways and a welcoming traditional club atmosphere. A hidden gem of East Anglian golf.
Ipswich Golf Club – Purdis Heath
James Braid
A classic heathland course designed by James Braid, set on the rolling heathland of Purdis Heath. Featuring natural heather, mature pines and strategic bunkering in a beautiful Suffolk setting.
England's East Coast Offers
Far More Than Championship Golf
Designed for both golfers and accompanying guests, each itinerary can incorporate private cultural experiences that keep pace with the trip and are handled with the same discretion as the golf itself.
Sandringham & Royal Norfolk
Private touring of Sandringham Estate, the Royal Family's Norfolk retreat, and the historic villages of the North Norfolk coast.
Coastal Dining & Seafood
From Michelin-starred Morston Hall to the finest North Norfolk seafood restaurants — every culinary detail is carefully considered.
Heritage & Historic Towns
Norwich Cathedral, Burnham Market's artisan shops, and the medieval flint churches of the North Norfolk coast.
Coastal Walks & Nature
The North Norfolk Coast AONB, RSPB Titchwell, and the vast tidal marshes that frame the links courses of Brancaster and Hunstanton.
Ways to Experience
Championship Series
Norfolk core with a Suffolk or Lincolnshire extension — the signature way to experience the East Collection.
Grand Series
The complete East Collection — Norfolk, Suffolk, and Lincolnshire — with a more relaxed pace and broader course coverage.
Bespoke Journey
A privately designed itinerary shaped around preferred courses, hotels, pace, and travel priorities.
Norfolk & The East Collection
This example shows how a seven-night Championship Series may be structured.
All itineraries are tailored to the group.
Plan Your Heritage East
Collection
Our signature hosted experience offers access to Norfolk's premier links and heathland courses through well-organised trips along England's east coast, with our team present on-site throughout each tour.